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Mistake #1: Buyers often wrongly assume that their desired “Business” is unavailable.
Advice: Buyers often desire a particular business. Thus, they contact the business directly
to determine any interest in selling. Not surprisingly, the common responses are, “No!”
or “For the right price!”. Therefore, Buyers often wrongly assume “no interest”. Also,
Buyers, subsequent to continuous searches on various business listing websites for an
extended period of time, often wrongly assume that the type of business they desire is
unavailable. Therefore, Buyers often become frustrated and either decide to not buy
anything or they buy something that is an imperfect fit. This is where an experienced
and well-connected Business Broker can truly assist a Buyer. The experienced and well-
connected Business Broker can discretely determine the true receptiveness of a particular
business without revealing the identity of the Buyer. He can also locate and present non-
listed businesses for sale.
Mistake #2: Buyers often do not negotiate the best deal for themselves.
Advice: Utilize the services of an experienced Business Broker to not only locate the
opportunity that provides you with the best fit but also permit the Broker to assist you in
negotiating terms that are most favorable to you. Often, the lowest price is not the most
essential term of a deal. An experienced Business Broker can assist you in negotiating the
structure of the deal so as to include Non-Compete Agreements, Consulting Agreements,
Seller Financing and Earnout Agreements – a performance driven price structure.
These aspects of a transaction can greatly impact the degree of success you will have.
To further discuss these mistakes or to ASK ANY QUESTION YOU MAY HAVE, contact John at
419-720-5095 or jnaayers@bex.net.
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