Business Valuation
Before taking a business to market, sellers need a clear, defensible valuation. Business Network of Ohio helps owners determine an asking price that attracts serious buyers while protecting the value they’ve worked hard to build.
Our Approach
Every situation is different, and we tailor our valuation process accordingly:
Third-Party Certified Valuation – When needed, we engage independent valuation experts to provide a certified report that justifies the asking price.
Broker Opinion of Value – In many cases, our decades of brokerage experience, combined with industry insight and comparable sales data, allows us to provide a broker’s opinion that supports a practical, market-ready asking price.
This flexible approach ensures your business is positioned accurately without unnecessary expense or delay.
Why Accurate Valuation Matters
Prevents overpricing that drives away qualified buyers
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Avoids undervaluing your business and leaving money behind
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Creates a solid foundation for negotiations and financing
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Keeps the sale process moving toward a successful closing
Why Choose Business Network of Ohio
Exclusively Seller-Focused – We represent business owners, not buyers
Ohio Expertise – Focused on businesses under $10M across Ohio
Trusted Network – Preferred by attorneys, accountants, bankers, and financial advisors statewide
Professional & Confidential – Every engagement begins with strict confidentiality and buyer pre-qualification
An accurate valuation is the first step toward a successful sale. Business Network of Ohio provides sellers with clarity, confidence, and a proven process to maximize results.
What Is My Business Worth? Understanding Valuation Methods
Business Network of Ohio
For most business owners, their company is their largest asset and selling it starts with one critical question: what is it worth? Valuation isn’t about guesswork. It’s about financial performance, market realities, and how your business is positioned for the future.
Why Business Valuation Matters
Accurate valuation is the foundation of a successful sale. It:
- Sets a price that attracts buyers while protecting your bottom line.
- Establishes credibility with buyers, lenders, accountants, and attorneys.
- Helps avoid stalled deals during due diligence.
- Equips you with leverage during negotiations.
Most owners only sell once in their lifetime so getting the valuation right matters.
Top Business Value Factors
At BNO, we’ve seen firsthand the factors that most influence business value:
- Financial Results (Accounting Records)
Strong revenue, profitability, and positive cash flow are critical. Clean, complete accounting records make your business more desirable.
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How to Sell a Business in Ohio: Step-by-Step Guide
Business Network of Ohio
Selling a business is one of the biggest financial and personal decisions you’ll ever make. It’s not just about listing your business and waiting for buyers—it’s about preparation, valuation, confidentiality, and making sure the right buyer is at the table. In Ohio, where local industries and regulations can influence deals, working with experienced business brokers makes the difference between a smooth exit and a stressful, drawn-out process.
This guide breaks down the steps to successfully sell your business in Ohio, while highlighting the proven process we use at Business Network of Ohio (BNO) to get deals done.
Step 1: Decide If You’re Ready to Sell
Before numbers and negotiations, you need clarity on why you’re selling.
- Are you ready to retire?
- Do you want to pursue another venture?
- Is your business performance peaking?
Readiness isn’t just personal, it’s financial and operational too. Buyers will expect accurate financial records, legal compliance, and a business that’s not dependent on a single person to function.
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Common Mistakes Business Owners Make When Selling
Business Network of Ohio
Selling a business is one of the most important transactions you’ll ever make. Done right, it can secure your financial future. Done wrong, it can cost you time, money, and opportunities. The truth is, most business owners only sell once. Without the right guidance, it’s easy to fall into traps that reduce your business’s value or prevent a deal from closing altogether. Below are the most common mistakes we see owners make—and what you can do to avoid them.
Mistake #1: Choosing the Wrong Broker
Too many owners hand their business to the first broker who promises the highest price. On the surface, that might feel like the “best” choice—but inflated valuations are often just a tactic to win your listing. If a broker can’t deliver buyers at that inflated number, you’ll waste months of momentum and eventually be forced to discount.
How to avoid it:
- Vet your broker thoroughly—ask about credentials, industry experience, and success rate.
- Find out how many listings they’re handling and what level of attention your sale will actually get.
- Ask how they maintain confidentiality and qualify buyers.
- Request references from past clients to verify their track record.
Exit Planning Timeline: When Should You Start Preparing to Sell?
Business Network of Ohio
Selling your business isn’t something you wake up one day and decide to do. It’s a process—one that requires careful planning, strong financial preparation, and the right timing. The question most owners ask is: When should I start preparing? The short answer is sooner than you think. Exit planning isn’t just about the transaction—it’s about maximizing value, protecting your legacy, and ensuring the transition is as smooth as possible. Here’s a practical timeline to guide you.
3–5 Years Before Selling: Lay the Foundation
The earlier you start, the more control you’ll have over the outcome. At this stage, you should:
- Get a valuation. Know where you stand today and identify gaps in value.
- Clean up financials. Eliminate personal expenses from the books and ensure consistent, accurate reporting.
- Address risks. Resolve legal, tax, or compliance issues before buyers ever see them.
- Strengthen operations. Build systems and processes that don’t rely solely on you. Buyers pay more for businesses that can run independently.