Top Business Value Factors

Financial Results (Accounting Records)

The extent of the gross revenue, profitability and positive cash flow of a business are major factors affecting the value or price of a business and its desirability and salability. The completeness and cleanliness of the accounting records obviously play a role in this regard.

Business Trend, Potential and Scalability

Buyers prefer a business that is trending upward with the potential for continued growth on an even greater scale.

Recurring Revenue and Customer Loyalty

Buyers prefer a business with predictable future revenue from recurring contracts and/or long term relationships with happy and satisfied customers.

Customer Diversification

Buyers prefer a business that is not heavily concentrated on only one or a few customers.

Good Team and Lack of Owner Dependence

Buyers prefer a business that has a good team in place (management, operations, and sales) without the business being overly dependent upon the owner or the owner being the primary contact for customers.

Separation From Competition

Buyers prefer a business with a higher barrier of entry, selling a service or product that is unique, proprietary or branded.

The key to successfully selling your business at a maximum price is to engage a professional and experienced business broker who knows how to best present your business.

BNO is the preferred and referred business broker of numerous Ohio attorneys, accountants, bankers, financial advisors, realtors and satisfied business owners.

Critical Considerations When Selling Your Business

Most business owners sell a business only one time! It is a major event that requires expertise, knowledge and experience.


A maximum sale price is most always the objective of a business seller. However, to achieve the goal of a sale and at a maximum price, the business must be properly valued and priced.

BNO has the resources and professional connections necessary.

Confidential Marketing

To achieve a sale and at a maximum price in a confidential manner as not to inform competitors, customers or employees, an experienced broker with a proven marketing system and a network of buyers and professional referral sources is essential.

BNO has the experience, system and network necessary.


To achieve a sale and at a maximum price, appropriate and available financing must be arranged

BNO has the lender contacts necessary.

Commitment & Creativity

To achieve a sale and at a maximum price, the broker must be fully committed to what can be a difficult, arduous, and contentious journey that often requires creativity to keep the deal on track toward closing.

BNO is fully committed to its clients and possesses the unique creativity of an experienced business transaction attorney.